Risks

What Tiger’s Silence Should Teach You About Social Media

What Tiger’s Silence Should Teach You About Social Media

posted by Jason Falls in November 30th, 2009 
in Social Media Monitoring

Just past 2 a.m. ET on Friday morning, the day after Thanksgiving, arguably the world’s most famous athlete, Tiger Woods, was involved in a single-car accident outside his home near Orlando, Fla. Reports flew around later that day that he was seriously hurt. Then he was treated and released from a local hospital. Then his wife “saved” him. Then someone asked the police to delay an interview.

Eight Ways to Ruin Your Social-Media Strategy

Eight Ways to Ruin Your Social-Media Strategy

So you’ve set up a company fan page on Facebook and you’re letting your employees fire off messages to the world via Twitter — or you’re at least thinking about it. Well, congratulations!